Random House Partners with Bookstores to Launch a ‘Grinch’-Themed Community Campaign
The publisher has created a “Grinch Community Cares Project” event kit and partnered with stores to hold events throughout the month. The kit contains a calendar filled with “good deed” ideas, “Grinch-mas”-themed bingo cards, buttons, and coloring pages.
“During the ’25 Days of Grinch-mas,’ bookstores across the country will host Grinch-mas–themed events encouraging kids to give back to their communities by doing good deeds. In turn, the publisher will donate one new book, through First Book, to a child’s community when he or she returns the mail-back postcard, included in the retailer event kit, listing three good deeds done.”